- 04-11-2012, 09:37 AM #1
That seems to be what their press release implies, does anyone know how they define "smart device"?
Nokia currently estimates that Devices & Services net sales in the first quarter 2012 were EUR 4.2 billion, comprised of Mobile Phones net sales of EUR 2.3 billion (71 million units), Smart Devices net sales of EUR 1.7 billion (12 million units)
In the first quarter 2012, Nokia sold more than 2 million Lumia devices at an average selling price of approximately EUR 220 (reported within the Smart Devices business unit).
Nokia: Two million Lumia phones sold in Q1 but profits still falling -- Engadget
So they sold 12 million smartphones. 2 million of them were Lumias. What the **** are the other 10 million?? That's really not a good sign..
04-11-2012, 09:47 AM #3
- 140 Posts
It might not be a good sign but I don't think its a bad one!
Nokia has lots of other smartphones that are still selling like for example N7.
Lumia still hasn't reached all the markets. China will probably be a big sale booster.(mostly because of the population). Then another thing to note is the Lumia family is still "new" and most people don't know of it's existance. It was said many times on this forum that profit does not come from lines of people waiting for the lunch but the continuos sale !
If Nokia keeps up like this and converts the non-smartphone numbers to smartphone numbers it's a WIN!
It's going to be a slow process but as far as I see Nokia knows that and they knew it before taking on WP7.
Its gona be a long ride, sit back and enjoy the show :)
Maybe invest a few $ in Nokia, might be good for you in the future :P
- 04-11-2012, 10:57 AM #5
You're going to have to explain to me how selling 5 times more phones based on an operating system that's been end-of-lifed remotely resembles a positive. These phones run dead operating systems, and yet people are still buying them at a much greater rate. 2 million is a great number, but even so, one model Samsung phone, the Note, sold 5 million.
- 04-11-2012, 11:06 AM #6
The other thing that looks just brutal for Nokia is they sold 20 million fewer dumbphones Q1. That could end up being the real problem--they need to sell lots and lots of dumb phones to maintain liquidity, which in turn allows them to push higher margin smartphones.
- 04-11-2012, 11:28 AM #7
- 04-11-2012, 12:14 PM #9
People of the USA, Symbian is NOT dead! If it's dead in the US that doesn't mean that it's dead in the rest of the world. In fact I don't think that Nokia are even planing to kill it anytime soon. Announcing MS Office for Symbian yesterday is a good example.
- 04-11-2012, 12:52 PM #11
As has already been pointed out, there are still millions and millions of people in the world for whom a smartphone is still out of reach. It's very positive that Nokia remains strong in that market. Indeed, despite the repeated claims that RIM is dead, BlackBerry also remains strong in the developing world, which gives them the revenue to survive 2012, a year during which they are essentially treading water until BB10 is launched. RIM is still a profitable company, and so is Nokia, and that is positive.
- 04-11-2012, 01:17 PM #13
Obviously, there's no way to know whether Nokia's, or anyone else's, WP phones will make any real headway in the smartphone market. But if they had to depend upon their WP revenue to survive, they'd be dead in the water.
- 04-12-2012, 07:14 AM #14
Just want to add that Nokia are planing on killing Symbian in 2016. And what ubizm0 is saying makes sense: Symbian serves as a crossing bridge for Nokia to transition to WP. Once the transition is complete, and they feel that WP is profitable enough to keep the company going they'll kill Symbian. Seems like it's going to take a while since they're planing to keep Symbian alive for 4 more years...
- 04-12-2012, 07:27 AM #15
- 04-14-2012, 08:46 AM #17
I agree that WP has some advantages in this market, and MS is clearly conscious of the fact and working carefully to exploit it (Tango). BB has some advantages too, such as data compression and BBM. In emerging markets the focus, I believe, is more on communication and less on the more "decadent" aspects of smartphones, such as games and streaming media. And liberal data plans are less likely.
This makes me wonder about MS's recent investment of 3.5 billion in RIM. I see something big happening.