09-01-2013, 07:52 PM #1
- 1,674 Posts
"What Microsoft should be doing is following the PC model, not the Apple model. That means choice, not lack of choice, and no offense to Microsoft, but it can't dictate what people want in the way that Apple can. It shouldn’t even try. And all it has to do is look to Nokia to see how that close partner dramatically expanded its own hardware options to great effect. This is the model that works in the commoditized part of the market. It is the only model that will work on the PC side.
Basically, I see an evolved lineup of hardware coming from Microsoft this fall and nothing to get all that excited about. And that worries me: At a time that Microsoft should be leading, the firm is simply following Apple into a market years later.
And it appears to be doing that again with Surface 2. This isn't a recipe for success, it's a recipe for irrelevance. It's what doomed the Zune, which was also excellent and well-made but a day late and a dollar short. It will doom Surface 2 as well."
09-01-2013, 07:58 PM #2
- 26 Posts
I just got a surface rt for 200 bucks and Im in love it. The battery life is really good and keep up with heavy use. I also love having MS Office for free ; Im a college student and it help me take notes while Im reading my digital textbook in the surface. And the best part of having a surface its that I dont need to carry my tablet and my macbook anymore, my surface fits all my need and I would recommend it to anyone in school.
- 09-01-2013, 08:36 PM #4
I hope so much that MS prices the Surface 2 really aggressively. It pisses me off that the Surface brand has already been tainted so badly... While it has its share of faults, its a good product that deserves to be used and appreciated. I'd rather see MS sell it at a loss and make it up elsewhere than to see the entire Surface brand, and by extension Microsoft, turn into a complete joke.
- 09-02-2013, 05:20 AM #5
- 09-02-2013, 05:30 AM #6
- 09-02-2013, 05:33 AM #7
- 09-02-2013, 05:36 AM #8
To elaborate, MS is still thinking like they always did, in terms of number of units sold. This is not the game any more. They fail to factor in the lifetime value of a user, and that's something that their competitors, especially Amazon, do very well. E.g. I will buy something from Amazon even if it's available elsewhere for ~$5-$50 less just because I know I'm guaranteed a good customer experience.
09-02-2013, 01:41 PM #11
- 2,681 Posts
- 09-02-2013, 02:20 PM #12
09-03-2013, 10:24 AM #13
- 243 Posts
What they really need to do is sell the next surface at a reasonable price. Selling the first one at 499 was asking too much. The thing apple has taught people is that you can't charge Apple's price if it isn't apple or if its not better. I love my surface and in many ways its better than the iPad but the iPad is overall a better device. Better screen, better battery life, more apps, the point I'm trying to make is if its not better in every way, they can't charge the same price. Even Samsung knows they can't sell the galaxy tab at the same price either, which is why their galaxy tab 3 10.1 is 399$ and not 499$. The surface is selling at my work now that its 350$ so the next surface 10" should be at most 399$. Also, i think asking 120$ for the keyboards is a little high.
- 09-03-2013, 10:38 AM #16
09-03-2013, 11:09 AM #17
- 884 Posts
The whole point of the device was to show OEM's how to build a tablet, and they did a good job of it. What they did wrong was marketing, plain and simple.It should have been "Windows Tablet" or something, not this confusing RT rubbish. Show all the things it can do, that an ipad can't. etc.
Its such a shame that everything lives and dies by the app count, and even now, Windows RT/Phone/8 just aren't getting the same app attention as iOS/Android.
- 09-03-2013, 08:40 PM #18
To be honest, even as a person who likes MS and favors their products, I feel my Surface RT was overpriced. $499 for tablet with decent but not great performance, decent but not great resolution, a very 1.0 set of first-party apps (Mail, Calendar, People, etc), a fairly barren app store, and then they want another $120 for a keyboard that's a huge part of what defines the Surface in the first place? That kind of sucks. Again, I like MS products, but the first-gen Surface was just not competitive - I only bought it because the time was right for me and there was no better alternative at that time.
I'd like to see them price the Surface 2 at no more than the current $350. This is especially important considering the expected presence of a Surface Mini, which I would hope competes more with the new Nexus 7 on price than with the iPad Mini ($250 sounds about right to me). They just really need to be aggressive when they're the clear laggards in this space.
- 09-05-2013, 03:06 AM #19
The Intel CPUs are more expensive than ARM, If OEMs are abandoning RT Microsoft has the exclusive responsibility of saving the platform expanding the adoption in the low end. They could use the Lumia brand for that, sell cheap tablets with a lower construction quality. Surface should be a premium device with good attributes for the enterprise market.
Without a sub $200 tablet in 2014 Microsoft is done.
09-26-2013, 12:50 PM #20
- 129 Posts
What killed the Zune was Microsoft never understood what sold the iPod Touch as that it was a pocket computer, as well as a media player. That means apps. Microsoft never opened the Zune HD up for 3rd party developers, and it took them 3 years to create an email and note taking app for it. Then they pulled the plug a month later.
09-26-2013, 12:52 PM #21
- 129 Posts
I don't understand why people think automatically that anyone is selling tablets at a loss. The asking price is usually double what the thing cost to manufacture. The Surface RT only costs $277 dollars to produce. It should have been priced $350 at release, with the keyboard cover included.
- 09-28-2013, 11:58 PM #23
$399 w/cover is probably the way to go for surface rt. get millions of them out there and the apps will follow.
android started with nothing and slowly made its way by selling cheap smartphones and tablets to the masses. ms must somehow do the same in order to catch up.
it would also help if they could manage to build desktop free, totally touch friendly version of windows rt. include MOBILE app versions of office, outllook, texting (like google voice) etc.
10-04-2013, 10:56 AM #24
- 54 Posts
I agree with Martin MC. The Surface is a great piece of hardware. MS 8RT is very good software. I believe that the only thing which has let down the RT is the slow Tegra 3 processor. But with the Surface 2 I believe this will be fixed!!! Add in the fact that we will have the SURFACE 2 PRO for under £1000 then this makes it a very viable choice for hardcore professionals. I think that Microsoft have hi-cupped with the RT but are learning from their mistakes. They have not rushed onto the i-PAD bandwaggon but have taken their time and Panos' team have done a great job in developing the Surface 2 and 2 Pro. I wait excitedly at the front of the queue to get a Surface 2!!
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